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A world where growing organic becomes possible for more farmers is a world that benefits us all.
But when today’s farmers want to start growing organic crops, they’re faced with the tremendous financial burden and risk of the strenuous 3-year certification process, putting their farm and families under immense pressure.
We believe our beer should not only taste good, it should do good, too.
That’s why we’re determined to do whatever it takes to help more farm families go organic. We’re radically rethinking the way we work together. For barley farmers who want to go organic, we’ll guarantee we’ll purchase their barley grown during the transition and after they’ve gone organic. For farmers who grow other crops, we’ve set up a grant program to help out financially with the transition. We’re mitigating the risks, so farmers can focus on growing the highest-quality organic crops.
We’re making a commitment to create an organic future together. And with every sip, the future won’t just be bright.
It will be Pure Gold.